Musings Of A Wandering Mind

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Far from dissipating over the last decade, misogyny in the ad industry has simply mutated into something insidious, invisible, lurking in the shadows…
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Weaving brand and business back together, to drive new momentum, magic and monetisation
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How the esports and entertainment behemoth is blazing a new trail, to show us how 21st century brand building can and should be done.
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A rapidly emerging cultural and commercial currency
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On the importance of generalism and exploration in the field of strategy
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A talk on how gaming, web3 and immersive worlds could change how we teach and how we learn.
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And how it's about to change everything.
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A breakdown of my favourite pieces from this past month.
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Embracing the growth of the creator economy to reimagine brand and business models.
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Delving into the largest creator survey EVER undertaken.
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How the rapid acceleration of new revenue streams is unleashing radical creativity.
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On ‘holding in common’ A thought-provoking piece on how web3 could unlock new governance and ownership models, far beyond those of the purely financial…
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© 2022 Zoe
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