Today, I gave a talk on Fandoms and why I believe that they’ll be a dominant force, culturally and commercially, in the next decade.
If you’re interested, you can check out the full presentation and links to supporting materials below:
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Geenie community
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Modern Fertility community
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More info on linear commerce here
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More reading on Magnolia here
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More reading on Jojo Siwa here
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More reading on Hello Sunshine and Reese’s bookclub here
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More info on Arfa here
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More info on Passionflix here
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More info on Lil Nas X here
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More info on new monetisation platforms and The Passion Economy here
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More info on micro community platforms here
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More info on Rally here
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More info on Liquid+ here
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More info on Nide here
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More info on Lego World Builder here
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More info on Wattpad here
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As someone who learned how to better communicate and create using fanfiction, I feel validated and I also want to say 'See, haters? Fandom has a place!' Thank you so much <3
Late to this, but thank you SO MUCH for sharing. It's a truly wonderful presentation on a super relevant topic - and it feels like now in 2021, a lot of these themes have kicked into overdrive. Thanks Zoe, you're a legend.