Love this and couldn't agree with your musings more:
"If we want to rebuild, we don’t need fewer strategists. We need better ones. Braver ones.
Ones who stop trying to own the thinking, and start designing the conditions where new thinking can thrive. And if you want a villain, then try the old operating system. The hierarchy of silos."
Silos have always squashed the creative process, just as strategist (or other key players) who bob their heads and appease the safe route instead of rolling up their sleeves and getting down to the heart of unraveling the truth.
My fave teams & projects were the ones where we bantered back and forth and landed on something we could all be proud of. Indeed, our writing & design can only be as strong as the strategy that guides it.
Strategists are like cartographers — mapping direction and possibility. That’s a reminder I carry with me to stay focused on the role I’m growing into. Strategy truly is the orientation system and the scaffold. It guides decisions quietly, often invisibly. And because it’s invisible, it’s often the first to be questioned or blamed.
Love this and couldn't agree with your musings more:
"If we want to rebuild, we don’t need fewer strategists. We need better ones. Braver ones.
Ones who stop trying to own the thinking, and start designing the conditions where new thinking can thrive. And if you want a villain, then try the old operating system. The hierarchy of silos."
Silos have always squashed the creative process, just as strategist (or other key players) who bob their heads and appease the safe route instead of rolling up their sleeves and getting down to the heart of unraveling the truth.
My fave teams & projects were the ones where we bantered back and forth and landed on something we could all be proud of. Indeed, our writing & design can only be as strong as the strategy that guides it.
‘Connective tissue across culture, creation and consequence’ 🙌 can’t wait to hear more. Love this piece, it’s spot on
Strategists are like cartographers — mapping direction and possibility. That’s a reminder I carry with me to stay focused on the role I’m growing into. Strategy truly is the orientation system and the scaffold. It guides decisions quietly, often invisibly. And because it’s invisible, it’s often the first to be questioned or blamed.
Great piece, looking forward to the next one!